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Client Success Stories

Upscale Menswear Brand

Main Campaign Objectives: 

  • Generate brand awareness on Facebook and Instagram. 

  • Grow email newsletter list via lead form submissions. 

  • Generate awareness for custom wedding order initiative. 

  • Drive website traffic and sales using dynamic remarketing and other advanced targeting techniques. 


Accomplishments: 

  • 350 new email subscriptions in the first 90 days

  • 240.15% increase in number of users on the weddings page and 73.80% increase in percent of new users year-over-year

  • 161.39% increase in goal completions (clicks to call, clicks to email, newsletter sign-ups) on the website

  • 102.84% increase in revenue from social media

Property Management Company

Main Campaign Objectives: 

  • Grow brand awareness for new and existing properties. 

  • Drive lead form submissions from Facebook users who are interested in leasing options. 


Accomplishments:

  • 9x increase in users to the site from paid and organic social media year-over-year

  • 104.04% increase in link clicks from paid social media 

  • Over 7,500 new leads collected in the first 18 months of the campaign

  • 62.19% increase in leads submitted year-over-year

Large Public University

Main Campaign Objectives: 

  • Generate brand awareness and drive new users to the website. 

  • Track goal completions such as request information button clicks,  applications submitted, clicks to learn more, and other relevant actions. 

  • Promote information sessions, open houses, and other campus events. 


Accomplishments:

  • 49.42% increase in new users to the website year-over-year

  • 51.38% increase in sessions

  • 102.49% increase in goal completions as a direct result of campaign optimizations made on Facebook

    • 98.88% increase in “Request Information” button clicks

    • 106.23% increase in “Apply Now” button clicks

    • 185.37% increase in “Visit Us” button clicks

  • 101.11% increase in event RSVPs

Luxury Handbag Brand

Main Campaign Objectives: 

  • Generate brand awareness in both domestic and international markets. 

  • Grow the brand’s email list via lead form submissions. 

  • Drive engagement with organic content on Facebook and Instagram. 

  • Increase website sales using dynamic remarketing and other advanced targeting options. 


Accomplishments:

  • Over 1,600 new email newsletter sign-ups directly attributable to lead campaigns on social media

  • 413.52% increase in post engagements year-over-year

  • 274.26% increase in clicks to the website 

  • 150.00% increase in transactions from paid social media

  • 379.95% increase in revenue from social media 

Boutique Hotel

Main Campaign Objectives: 

  • Generate brand awareness on Facebook and Instagram. 

  • Advertise promotional packages and seasonal initiatives. 

  • Encourage email sign-ups. 


Accomplishments:

  • 75.85% increase in link clicks

  • 107.11% increase in users directed to the website from social media

  • 237.92% increase in email sign-ups year-over-year

Women’s Shoewear Company

Main Campaign Objectives: 

  • Drive brand awareness and online sales for the company’s three subsidiary brands. 

  • Advertise weekly rotating promotions on Facebook and Instagram. 


Accomplishments:

  • 73.86% increase in clicks to the website from paid social media

  • 51.81% increase in website users year-over-year 

  • 57.58% increase in transactions from social media

  • 47.27% increase in revenue from social media channels

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My Skills

Social Media Marketing

   

Social Media Management

Emplifi, Dash Hudson, Hootsuite, Buffer, Iconosquare

Adobe Creative Suite

InDesign, Photoshop

Social Media Platforms

Instagram, Facebook, Threads, TikTok, YouTube, X, LinkedIn, Snapchat, Pinterest, BeReal

Copywriting

   

Google

Analytics, Data Studio, Tag Manager

Microsoft Office

Word, Excel, PowerPoint, OneNote, Outlook, Publisher, Access

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